Layout and design for print advertisement for a local newspaper publication.
Using spot color and shapes as required by brand guidelines.
Digital Marketing images created for distribution across social media platforms in order to engage current and former patients/employees, establish a social presence and spread brand awareness.
Design and layout for the monthly newsletter for Aria Health.
Begotten: To have born; brought forth.
be-got'-'-n (yaladh; "to bear," "bring forth," "beget"; denotes the physical relation of either parent to a child.
Whosoever believeth that Jesus is the Christ is born of God: and every one that loveth him that begat loveth him also that is BEGOTTEN of him. (1 John 1:1 Luke 5:1)
The BEGOTTEN logo represents the company and brand in a simple yet bold and effective manner. The image is abstract and stylized to provide visual interest.
Goemetric lines intersect forming the shape of a crown. Historically, crowns represent Kings, Queens and other forms royalty. Since the brand is based off of the biblical definition, the crown represents Christ.
BEGOTTEN Geometric logo with typographic design. Font type used was Gotham Ultra based on it's clean, bold, and timeless design.
The S.E. Johnson Photography brand and logo were designed to be contemporary and historically sophisticated. The olive branch was chosen to surround the symbol and type for it's symbolism of peace. A deeper meaning is because a 'crown' of olive branches were historically worn by brides.
The iconic camera featured in the logo, the Mamiya 645, is a medium format film camera that I still use to this day. I photographed the camera and vectorized it in Adobe Illustrator.
A textured 'mask' was placed over the logo to provide a nostalgic/weathered look.
Font types chosen are 'GO BOLD' for it's clean, legible and bold appearance as well as 'American Typewriter' for it's classic/vintage feel.
Business card designed for marketing purposes while meeting with potential clients. These are also distributed during events with an image of the client featured on the reverse side to serve as a keepsake for family and friends while creating a more sentimental experience.
(Salveō) - ēre salvus, to be well, be in good health.
The symbol was created from the ancient alchemic symbol 🝠 representing 'distill.'
'Denoted by the symbol for the constellation Virgo. It is essentially a process of concentration, no matter on what level (physical, mental, or spiritual) it occurs.'
Font types used are 'Harabara,' for it's sleek curves correlating with the alchemic symbol and 'Altera' for it's light yet legible appearance.
A triple exposure of my wife and I created to be printed on canvas for guests to sign at our wedding.
3 separate images were taken and blended in photoshop to create the visual effect shown.
Lettering provided by a friend who owns and operates Poppy & Mint Design, a custom hand lettering and stationary company.
Photography by me, S.E. Johnson Photography.
Newsletter cover design for print.
Logo designed for a bamboo fabric apparel company.
Brand concept developed by a college classmate and myself. The company and branding were based on the many qualities of bamboo as a fabric. Not to mention, have you ever met a panda that didn't like bamboo? Yeah, me neither!
The qualities of bamboo fabric include: Light-weight, durability, breathable, antibacterial, anti-fungal, anti-static, and softer than the softest cotton or cotton-blend materials.
Conceptual products included T-shirts, Undergarments, and potentially hospital scrubs.
A Wedding RSVP with a heavy typographic influence. Multiple fonts used in a fun yet elegant manner with important details larger/bolded.
Apparel graphic designed for The Hardbody Team.
Hand-lettered graphic created with pen and paper then imported and refined in Illustrator.